Mission Ventures Launches Incubator Scheme for Flexible Packaging

Mission Ventures, known for supporting healthier challenger brands, has partnered with Buildr by Foxpak to initiate Launchpad, an incubator scheme aimed at aiding food and drink brands in developing and enhancing flexible packaging. This three-month program will provide over £10,000 in support to up to five successful applicants. Launchpad offers tools to expedite and simplify the packaging design process, including one-to-one mentoring, access to Buildr’s program, and packaging design support, along with physical and digital prototypes. Additional benefits include rapid consumer feedback, sustainability ratings, and packaging discounts. The program targets UK and EU-registered challenger brands, especially those generating revenue and currently using or planning to use flexible packaging. Applications are open until December 13, with winners to be announced on January 8, 2024.