Customized and made to order – with cutting-edge automation
September 12, 2019Packaging solutions from Wellpack are many things, but they aren’t off
the rack… or are they? The company is as well versed in mass customization as
it is in developing and manufacturing short runs. An important component of
Wellpack’s successful strategy is the company’s recent investment in highly
automated Zünd cutting technology.
The 50 employees of Wellpack AG in Einsiedeln, Switzerland, are “creative
in finding solutions and efficient in packaging”; and lately, one could
also add: “exceedingly productive in cutting”. In early 2019, the
company, which specializes in the manufacture of packaging systems, implemented
digital cutting with a fully automated Zünd production line. At the heart of
the system is a Zünd G3 cutter with extended
beam clearance for processing packaging foam. Also included for completely
automated material handling is the BHS150 Board
Handling System.
Wellpack AG’s nearly 100-year old history has been turbulent. Founded in 1924
as a box company, it fell victim to a fire in 1948 and in 1951 rose again as
Holz AG, quite literally like a phoenix from the ashes. The Wellpack of today
was established in 1992 and in 2000 became one of 27 Palm Group affiliates. An
SME operation backed by a global corporation offers advantages, a fact Andreas
Kilchenmann, Managing Director of Wellpack AG, is well aware of: “In
dealing with our customers, we can choose to act as an SME or as a global
concern. Some of our major customers value our international footprint, while
smaller companies prefer to see us as a medium-size enterprise». This approach
seems to work well for Wellpack and its nearly 1,500 clients throughout
Switzerland, many of whom are in the capital goods sector. “For these
customers, we develop and manufacture highly customized combination packaging
systems. Small series, from 1 to 1,000 units, make up our core
competency”.
Wellpack also serves customers involved in heavily regulated industries such as
aerospace and medical technology. These companies are confronted with mounting
legal and regulatory requirements and the challenge of having all their processes
meticulously documented. “With our state-of-the-art CAD systems, we can
fully document each project, an important prerequisite for being able to serve
these customers at all. The data workflow is a make-or-break proposition for
us. We use the same software as our customers, which enables us to import their
CAD data directly and, technically speaking, allows us to communicate with them
eye to eye.”