HD4You: Partner to packaging printers

HD4You: Partner to packaging printers

February 17, 2021 Off By Sebastian Reisig

In spring 2021, Heidelberg will share its extensive packaging expertise and innovative new products with no less than three webinars.

The growth market of packaging and especially the folding carton segment is part of the core business of Heidelberger Druckmaschinen AG (Heidelberg). The company offers the industry a trend-setting product portfolio here, with new innovations being added all the time to meet the requirements of customers and offer added benefits. As a partner, Heidelberg would like to use its digital platforms to share helpful information and also answers its customers’ individual questions in an interactive exchange.

Heidelberg is therefore launching a series of no less than three webinars in spring under the slogan “HD4You” that will look at the trends in packaging printing, show solutions, and offer a platform for a collective exchange. The free webinars will be held at 9:00 a.m. CET and again at 4:00 p.m. CET, and will go on for an hour. Afterwards, the participants will be able to put their questions about the topics of workflow, press, and postpress directly to the experts live in three different “Ask the Expert” sessions.

The events are aimed at packaging printers all over the world and will be held in English. The webinars will be recorded and can be accessed by registered participants at any time afterwards.

The events will kick off on March 4, 2021 with the webinar “Reliable and efficient packaging production”. This will provide answers to the question of the degree to which folding carton production can be automated – from intelligent workflow to navigated packaging printing and robot-assisted postpress.

On March 25, 2021, the participants in the webinar “Expand your business into packaging production” will learn how an existing commercial print shop can get started in folding carton printing, and the concrete steps required for this.

The third seminar will take place on April 27, 2021 and will cover “One pass special applications in packaging”. It will show how folding cartons with special finishing effects can be efficiently produced in just one printing pass.

“Already with the virtual Innovation Week last fall, we showed that even in difficult times we stay in contact with our customers,” confirms Ludwig Allgoewer, Global Head of Sales and Marketing at Heidelberg. That being the case, Heidelberg will continue to use the digital platforms for webinars and further knowledge transfer. “We know that personal contact between customer and manufacturer is very important in the printing industry, because it creates and reinforces trust. As soon as the situation allows, we look forward to welcoming our customers on site again. Nevertheless, we regard the digital platforms as a good complement to the live events, even in the future, especially for customers from countries further away,” explains Ludwig Allgoewer.