W&H joins CEFLEX ‒ promoting circular economy as a common goal

W&H joins CEFLEX ‒ promoting circular economy as a common goal

June 6, 2018 Off By Sebastian Reisig

The European initiative CEFLEX aims to improve the contribution of flexible packaging to the circular economy. The aim is to find better system design solutions by 2025 through cooperation between the many players along the entire value chain. In May this year, German machine builder Windmöller & Hölscher joined CEFLEX. CEFLEX is a collaboration project carried out by European companies that represent the entire flexible packaging value chain. The initiative looks at the entire life cycle of flexible packaging from production, consumption and collection to waste management and secondary raw materials. An important goal is to develop guidelines for flexible packaging that are recognised throughout Europe by 2020. Other working groups deal with new technologies, infrastructure and business models as well as end markets for recycled material.

The European initiative CEFLEX aims to improve the contribution of flexible packaging to the circular economy. The aim is to find better system design solutions by 2025 through cooperation between the many players along the entire value chain. In May this year, German machine builder Windmöller & Hölscher joined CEFLEX. CEFLEX is a collaboration project carried out by European companies that represent the entire flexible packaging value chain. The initiative looks at the entire life cycle of flexible packaging from production, consumption and collection to waste management and secondary raw materials. An important goal is to develop guidelines for flexible packaging that are recognised throughout Europe by 2020. Other working groups deal with new technologies, infrastructure and business models as well as end markets for recycled material.

The European initiative CEFLEX aims to improve the contribution of flexible packaging to the circular economy. The aim is to find better system design solutions by 2025 through cooperation between the many players along the entire value chain. In May this year, German machine builder Windmöller & Hölscher joined CEFLEX. CEFLEX is a collaboration project carried out by European companies that represent the entire flexible packaging value chain. The initiative looks at the entire life cycle of flexible packaging from production, consumption and collection to waste management and secondary raw materials. An important goal is to develop guidelines for flexible packaging that are recognised throughout Europe by 2020. Other working groups deal with new technologies, infrastructure and business models as well as end markets for recycled material.