Milestone: 25th Flexofit Seminar in Egypt
March 26, 2019The Flexofit GmbH celebrates their 25th successful seminar in
Cairo, Egypt on the 12th March. This first of a kind event in the Mashrek
region drew a highly interested expert audience from all over Egypt to the
capital.
International company representatives from Chespa, Renzmann/TCS and Esko
presented latest industry news and developments in printing and packaging. The
plate supplier Lucky regaled the local top convertors and trade shops
representatives with a lecture on printing plates.
Market insights: Egypt
The home country of paper (papyrus was developed in Egypt 5000 years ago) has
become a growing market for packaging in recent years. Huge investments in
printing presses are happening, flourishing from a more professionalized
production market in local consumer goods. A growth of 10 percent is expected
for 2019. Although the country is perceived as developed, there are challenges:
availability of high-quality paper and regular power outages, due to weak
infrastructure of rural and urban areas. Also, there is a need for specialist
knowledge around printing dyes and the flexo method and the further education
provided in the seminar was warmly welcomed.
The networking around the seminar was perceived to be fruitful and generating mutual benefits. The table top exposition and provided the interested audience with state-of-the-art samples and gave good grounds for technical discussions.
Upcoming Flexofit Seminars in 2019 will take place in Africa and Asia. Planned are Algiers/Algeria, Nairobi/Kenya, Kampala/Uganda, Manila/Philippines, Bangkok/Thailand, Accra/Ghana and Riyadh/Saudi Arabia.
