Marzek Etiketten + Packaging is label world champion

April 3, 2019 Off By Sebastian Reisig

The Marzek Etiketten + Packaging company in Traiskirchen (Baden district) has won a world title for the fifth time. Awarded were wine labels for the winery Iby. This year Marzek celebrates its 140th anniversary.

The company Marzek was founded in 1879 by Karl Marzek. Since then, the company has been designing and printing labels of all kinds. From ketchup bottles and cleaning agents to wine labels – you will come across the products of the family business more often than you think.

A specialty is the wine labels, explains Helga Marzek, who is responsible for managing this area. The Austrian winemakers are very good with great wines – also internationally. And they need support in marketing and design. For example, if they deliver to the supermarket, the label sells the bottle for the first time, says Marzek. In Traiskirchen, therefore, graphic designers are busy dealing exclusively with wine labels and advising customers.