Introducing Frugalpac’s new Head of Sales & Marketing
October 1, 2019Paul McReynolds joins our talented team this week, bringing over 20 years’ experience and a genuine passion for sustainable packaging alternatives with him.
McReynolds has been appointed as Head of Sales & Marketing to further drive the company’s expansion and sales of the Frugal Cup to outlets across the UK, as the only truly sustainable alternative to disposable cups.
Having headed up category management for NNZ Packaging and ESP, McReynolds has been at the forefront of new product development of environmentally friendly packaging, implementing several new concepts through to fruition including helping one of the UK’s largest major retailers to win a national corporate social responsibility award. He hopes to bring fresh ideas to the business strategy, which will enable the team to demonstrate the benefits of stocking the Frugal Cup to key decision makers across the country.